Invest in Bogota Ranked 16 in the World
Invest in Bogota



The Global Investment Promotion Benchmarking 2009 published by the World Bank, shows how effectively Investment Promotion Intermediaries(IPIS) are promoting their destinations to foreign investors. The report examined the ability of 216 agencies to influence foreign investors’ site-selection process. Invest in Bogota was ranked as # 16 in the world in terms of performance – quite an accomplishment given the fact that the agency was created less than three years ago.　The report the fact that that many of the world’s most innovative and customer focused promotion agencies are sub national – as is the case with Invest in Bogota. According to the report, sub national agencies excel because they are in a position to generate uniquely detailed knowledge of their local area: its assets and advantages.



Source: Invest in Bogota　


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 Global Investment Promotion Benchmarking 2009 - The World Bank.pdf (1 Mb)