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Colombia Performs Well in Human Capital
Invest in Bogota
04.12.2010



Colombia performs well in the first South American study of Human Capital indicators performed by PricewaterhouseCoopers (PwC) Saratoga. This study estimates the return on investments in human capital within organizations, comparing results from companies located in South America to those located in Europe and the United States.

In South America 89 companies were interviewed, of which 28 were Colombian, mainly in the financial, manufacturing, mining, retail, pharmaceutical and telecommunications sectors. These companies had average revenues of US$2.1 billion and 3,100 employees.

These results were compared to those obtained in the United States and Europe for 34 indicators related to six different categories: productivity and profitability of human capital, attraction of talent, attrition, costs and structure of human resources, costs and structure of the workforce and innovation.

The study revealed that South American companies compared to their North American and European peers, have a higher ROI per workforce, lower voluntary attrition rates and lower labor costs per full time employee.

In particular, the study shows that companies in Colombia are more productive than those in South America. The average revenue per full time employee in Colombia is US$355.830, higher than the US$271.035 regional average. Similarly, voluntary attrition rates are lower at 3.2% compared to 3.7% for the region.

Additionally, Colombian companies invest more in human resources: the average company invests US$1,509 in human resources, training and development, payroll, company events, safety, travel, medical expenses, daycare and cafeteria per employee. This figure represents almost a third more than the average investment made by South American companies (US$1.029).



Source: Invest in Bogota (04.12.2010)



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